Концепция
https://medium.com/@franciov/installable-pinned-or-progressive-apps-5b4997ecbf49#.1vcg1xjgn
https://wiki.mozilla.org/Firefox_OS/Pinned_Apps
Концепция для Firefox
https://medium.com/@berbaquero/installable-web-apps-b48fdbcf5915#.3f4vp7j67
Native Web Apps
https://blog.andyet.com/2015/01/22/native-web-apps/
Progressive Web Apps
9 секретов PWA